The authors

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Ib T. Gulbrandsen is an Associate Professor in strategic communication and Head of Communication Studies at the Department of Communication and Arts, Roskilde University. He holds a PhD in Organization and Management Studies from Copenhagen Business School, and has been a visiting scholar at the Annenberg School for Communication, University of Southern California, and the Center on Organizational Innovation, Columbia University. His research has been published in journals like Strategic Organization, Media, Culture and Society, and International Journal of Strategic Communication.

Sine N. Just is an Associate Professor at the Department of Business and Politics at Copenhagen Business School, and holds a PhD in political communication. She is currently the programme director of the BSc in Business Administration and Sociology, where she also teaches, among other things, the master’s course in Marketing Communication. Her research has been published in journals like Media, Culture and Society, International Journal of Strategic Communication, Communication Theory, and Journal of Organizational Change Management.